Physician testimonial. Hypnotherapy School BC - The Pacific Institute of Advanced Hypnotherpay

Physician Testimonial

the Pacific Institute of Advanced Hypnotherapy

Look outside and dream, look inside and awaken

New Westminster, British Columbia, Canada

April 24, 2009

I would like to lend my support behind Sherry Hood, clinical hypnotherapist and
behind her Pacific Institute of Advanced Hypnotherapy. I initially began my
search for a clinical hypnotherapist that I could trust when trying to find
alternative but proven modalities for pain management. My search eventually
led me to Sherry Hood.    There is a great variation in the medical research
literature on the effectiveness of hypnotherapy as a modality of treatment in
different clinical situations. Having studied this somewhat, I have come to
understand that a lot of the variation in effectiveness arises out of the
differences in the therapists themselves as well as their approach and
technique. Sherry continuously seeks out the most up to date approaches and
techniques used for different clinical situations or personalities. Through
thirteen years of experience she has developed many of her own techniques so
that she can provide the most effective therapy possible. Obviously passing on
this accumulation of knowledge and experience becomes very important if
hypnotherapy is to be recognized as a legitimate form of clinical intervention.
Standardizing techniques and approaches so that the medical profession can
have trust in recommending this modality of treatment also becomes very
important. I know that all of this has become a very deep and passionate goal
for Sherry and is one of the reasons she founded the Pacific Institute. She has
spent at least two years writing out and formulating an amazing curriculum which
I have encouraged her to publish as a textbook in clinical hypnotherapy. Any
student of the institute will have the advantage of receiving this work first hand.

I have come to know Sherry so well because we have embarked on some joint
projects including a research project on hypnotherapy and smoking cessation
and a literature review on the use of hypnotherapy in medicine which we hope
will ultimately lead to a published article.

There are many qualities about her character and her work that have impressed
me and continue to build my admiration and respect for her.

1)        First and foremost is her degree of integrity and professionalism. Her
honesty is impeccable. She knows her limitations and is not afraid to disclose
them as appropriate. When faced with a problem that is beyond her expertise
she is willing to recommend or even help seek out other avenues of help for a
client. One of her main goals in teaching is to role model and to impart a
deeper understanding of professionalism as it applies to clinical situations in
general and to hypnotherapy specifically. It is such a pleasure to work with
someone who is so enthusiastic a student herself, soaking in everything she
can about the topic of professionalism and how to teach it.
2)        Secondly, I am impressed by the care and compassion she displays for
her clients and her students. It is so nice to work with someone who shares the
sincere desire to help those who are in need.
3)        I admire Sherry’s desire to be very academic about her work. Much of
what Sherry does is based on evidence provided by research. When
confronted with any clinical problem, she first goes out of her way to learn as
much as possible about the clinical nature of the problem so that she can
develop an intelligent approach to the problem. She then tries to seek out in
the literature what approaches have been tried successfully for the problem.
Because of Sherry’s integrity, she has not succumbed to the peer pressure of
colleagues to literally “buy” more credentials. Unfortunately this integrity also
leads to less recognition for the massive amount of work she has done
academically.
4)        I greatly admire her passion for her work and for clinical hypnotherapy in
general. Her enthusiasm is quite infectious.
The medical profession is deeply troubled by the lack of standards in practice
and in training for hypnotherapy and this has led to a great deal of mistrust
amongst the profession for this modality of treatment. Sherry’s work will go a
long way in rectifying this situation. I wish that there were a lot more Sherry’s
“out there.” I truly believe that students graduating from her courses might be
one step in the road to accomplishing that.

Sincerely,

Fred Janke, BSc, MSc, MD, FCFP
Associate Professor and Director, Rural Program
Family Physician, Sylvan Lake, Alberta

Family Medicine Residency Program
Department of Family Medicine
Faculty of Medicine and Dentistry

205 College Plaza - University of Alberta - Edmonton - Canada - T6G 2C8
Telephone: (780) 248-1116 - Fax (780) 492-8191
http://www.family.med.ualberta.ca/

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